Tools to help you succeed


Tried and tested tools to assess, grade and calculate your sales and your team.

Free Sales Force Grader

Get an instant score on the relative effectiveness of your sales force. Along with your score, you’ll see how your sales force…

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Sales Hiring Mistake Calculator

Answer just 15 questions (will take less than 5 minutes) and we’ll instantly (next page) provide you with your total cost of hiring mistakes

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Free Trial of Salesperson Candidate Assessment

Register for a Free Sales Candidate Assessment by Objective Management Group, Inc.

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Free Sales Ghost Calculator

It costs a lot of Money to hire and train salespeople, only to have them leave. How much have your ghosts cost your company?

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Free Sales Achievement Grader

Provides an individual sales person with a grade on level of sales achievement.

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Sales DNA Modifier

Get an instant score on the relative effectiveness of your sales force. Along with your score, you’ll see how your sales force…

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CEO Strategy Session

Build Quality Pipeline by Using Prospect Engagement Playbooks

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How do your Salespeople compare?

What’s new with the candidate pool since COVID? What’s new with crucial findings like Grit, Motivation, Working Remote and

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Recruiting Process Grader

Include both your formal or informal sales recruiting process to create a grade.

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Sales Process Grader

Find out how your sales process stacks up against best practice

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Be inspired by top performers with our recommended reading, videos and podcasts.

Video: One Idea, Many Business Models

Joshua Gans: One Idea, Many Business Models [TED Talk] from BrightSightGroup on Vimeo.

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Podcast: Lessons from a Trillion Dollar Coach

Eric Schmidt (@ericschmidt) is Technical Advisor and Board Member to Alphabet Inc., where he advises its leaders on technology

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Podcast: Becoming Michael Phelps

Having won 28 medals, Michael Phelps is the most decorated Olympian in history. He has trained and competed at the highest levels of

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Podcast: The Rise and Fall of Viral Marketing

Could an advertising campaign featuring a bear help sell more washing machines? Looking to shake up the video advertising

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Video: “Hyper Sales Growth” by Jack Daly – Book Summary

In “Hyper Sales Growth”, Jack Daily shows you how to build a winning culture in your business, effectively manage sales people

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Video: Mindset is Everything | Cole Bennett | TEDxUIUC

Cole Bennett came up with the idea for Lyrical Lemonade while still in High School. Through his talk, he walks through what it took to grow

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Recommend Reading

Book: The Subtle Art of Not Giving a F*ck

Author: Mark Manson #1 New York Times Bestseller Over 6 million copies sold In this generation-defining self-help guide, a…

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Book:Be Obsessed or Be Average

Author: Grant Cardone From the millionaire entrepreneur and New York Times bestselling author of The 10X Rule comes a bold and…

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Book: The 7 Habits of Highly Effective

Author: Stephen R. Covey | The 7 Habits of Highly Effective People, the beloved classic that has sold over 20 million copies …

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Book: Atomic Habits

Author: James Clear | People think that when you want to change your life, you need to think big, but there is another way. World-renowned habits…

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Book: Hyper Sales Growth

Author: Jack Daly | IF YOU THINK YOU KNOW SALES…YOU DON’T KNOW JACK! “Jack Daly stands above all others. His energy is matched only by …

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Book: The Sales Playbook

Author: Jack Daly | As a salesperson, how much time do you spend learning proven sales techniques from your company’s Top Producers? …

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Book: The SPIN Selling Fieldbook

Author: Neil Rackham | The SPIN Selling Fieldbook is your guide to the method that has revolutionized big-ticket sales in the United States and globally …

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Book: Start with why

Author: Simon Sinek | The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER …

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Partners & Collaborators

Specialist partners who add their expertise to our programmes.


The Original Sales Assessment Company

OMG continues to pioneer the Sales Assessment Industry by providing crucial insights to maximise performance in companies of all sizes and industries. Used by more than 30,000 companies and 2 million sales professionals globally, it is the gold standard for sales specific assessments and evaluations.


Sales leadership development programme

Business owners want reliability and predictability of results. Leverage Sales Coaching supports owners, sales managers and sales teams who want a better way to grow sales and profits. Using proven sales systems, processes, tools and best practices, the company runs a sales leadership development programme.


The Sales Enablement CRM

Membrain makes it easy for B2B sales teams to execute a sales strategy to consistently reach targets. It is a market-leading & award-winning sales platform that reinforces the behaviours needed to win consistently in B2B sales by putting how you sell, at the core of your business.